Dynamic Leadership in Small Businesses – Empowering Others to Succeed

All successful companies have one thing in common: They are led by a dynamic leader. So what makes a leader dynamic? There are many qualities that a dynamic leader possesses, but one thing that separates a good leader from a dynamic leader is their willingness and ability to successfully empower others in their organization.

In no other area are dynamic leaders more important than in small companies. A small business, by definition, does not have seemingly endless resources. A small business doesn’t appreciate an endless stream of Ivy League-quality applicants blasting the door with resumes and amazing intellect in hand. A small business doesn’t have a multi-million dollar marketing budget that can use a “trial and error” approach to determine the appropriate marketing strategies. A small business will always be just that – small – unless it’s grabbed by the throat and pushed out of the small business mindset by a leader dynamic enough to get results with the finite resources at their disposal . A small business needs to be run by one person who gets it right the first time; Trial and error is likely to lead to the complete and utter collapse of a small business.

All leaders are not dynamic. In his book The 21 Irrefutable Laws of Leadership, John C. Maxwell states, “Good leadership isn’t about enriching yourself—it’s about empowering others.” A dynamic leader will realize that they simply cannot fulfill all the important functions of a company; A leader who attempts this will prevent their organization from reaching its full potential. A truly dynamic leader will learn to identify individuals within their own organization who have the skills and abilities needed to become leaders within the organization, and the leader will empower them with authority over specific functions, duties, departments, or other aspects the business.

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A dynamic leader provides them with the resources they need, including access to him or her or outside experts in the field, and then frees them to achieve something. A dynamic leader does not micromanage their subordinates. Micromanagement is the opposite of empowerment. People with real leadership potential in any organization, whether in a small business or otherwise, will resent being micromanaged and cannot function effectively under the intense scrutiny that comes with micromanagement. They are driven out by this approach and replaced by those who take orders and are not leaders.

The concept of empowerment is particularly important in the small business space. Any small business that wants to take the leap into something other than a small business needs to be led by a dynamic leader. And a dynamic leader knows the importance of identifying, developing and ultimately empowering individuals who will become leaders in their own right. A dynamic leader wants to become a leader of leaders, not a leader of “yes men” or bureaucrats. If people are an organization’s most important asset, then developing and empowering leaders within your organization is critical to harnessing your organization’s most important asset.

So what if you’re a small business leader and just don’t have the right people in your organization to lead your business? There are many resources available to your small business to lean on as you grow and search for leaders in your organization. It is possible to ‘outsource’ leadership by finding independent third parties who can step in and perform the duties and responsibilities needed to support the company’s growth and achieve its full potential for success. If you are a dynamic leader then you will realize that you cannot do everything yourself, you must learn to draw on the skills of others, be they emerging leaders within your organization or from outside sources. A truly dynamic leader would never do anything to stop their organization from being successful.

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